Users aren't coming back or completing key actions. We map the drop-off and find the cause.
Senior, end-to-end evaluation across UX, performance, competitive position, and growth strategy — delivered as a severity-scored report with a clear, prioritised roadmap.
In a fast-moving market, knowing exactly where your product stands is the difference between confident bets and expensive guesses. A rigorous audit reveals user pain points, technical bottlenecks, competitive gaps, and untapped opportunities — giving you direction on where to invest for maximum impact.
Users aren't coming back or completing key actions. We map the drop-off and find the cause.
Navigation, hierarchy, and onboarding moments where users hesitate or quietly leave.
Crashes, slow load times, and iOS/Android parity gaps that erode trust.
Misalignment between what users need, what the team is shipping, and what the business needs to win.
Where you stand against category leaders — and what they're doing better.
Missing levers for scaling, feature expansion, and new revenue you can't see yet.
Four concrete outputs — not a wall of text. Each one is designed to be shared directly with your board, dev team, or investors without translation.
Every issue documented, severity-scored, and categorised — with annotated screenshots and a criticality matrix ready to share with your team or board.
A ranked backlog with effort-vs-impact scoring — so you know exactly what to ship next week and what lands on the long-term roadmap.
A stakeholder-ready deck you can take straight to your board or investors — key findings, competitive benchmarking, and strategic direction, slide-ready.
A structured 90-minute video call walking through every finding with your team. Bring your CTO, designers, and PMs — open Q&A throughout.
Every audit follows the same rigorous, four-phase process — discovery, evaluation, benchmarking, and synthesis. Each phase ships a concrete output before we move on.
Align on scope, confirm access, and calibrate the evaluation framework — design, product, and engineering — before work begins.
Multi-track evaluation across UX, product architecture, and engineering — every finding severity-scored against user and business impact.
Benchmark UX, tech stack, and market positioning against local and international comparators to surface gaps and proven patterns.
Consolidate all findings — UX, product, and engineering — into a ranked, actionable roadmap. Delivered as a report and live walkthrough.
Pick the depth that matches what's at stake — a fast diagnostic, the full audit, or a board-ready strategic engagement. All tiers include severity-scored findings and a prioritised roadmap.
Each month we tear down a real Web3 or consumer app and share the top issues we'd fix first — the same framework we use on paid audits. No fluff. One email a month. Unsubscribe anytime.
Book a 30-minute call. We'll talk through your product, what you want to learn, and whether an audit is the right fit before anyone signs anything.